When you think of Taranaki, you probably think of a beautiful mountain, green fields and great surf. But to those in the know, Taranaki is also home to one of the world’s leading providers of medical beds and stretchers – Howard Wright Limited.
Since it was founded in 1963, the company has followed a philosophy of continuous improvement and innovation. Today, it is a leading specialist in the design, manufacture and distribution of medical beds and stretchers.
Research and development projects taking place at Howard Wright Limited are focussed on providing solutions that are practical, innovative and intuitive. This design approach has resulted in a range of medical beds and stretchers that are easy, safe, efficient and enjoyable to use.
The M-series beds and stretchers have been particularly successful – largely as a result of the clever technology and stylish design features used. To maintain a competitive advantage, we have worked alongside the team at Howard Wright Limited to protect key innovations of the M-series with registered intellectual property rights. The result has been an increased market share in Australasia, with some hospitals now using the M-series exclusively in wards.
The innovative nature of its products has caught the attention of others in the industry wanting to use the Howard Wright technology. “This is an exciting area for us to be involved in and we see more licensing opportunities for Howard Wright technology in future“, says Chief Executive Officer Bruce Moller. Working closely with the team at Howard Wright Limited during the past few years has been interesting, inspiring, and impressive. The detail to which the company researches user needs and addresses these concerns in its innovations is outstanding. By meeting the needs of patients, caregivers, hospitals, distributors and regulators, it is clear to us that Howard Wright Limited cares about anyone who touches its products.
So the next time you think of Taranaki, take time to think of the team at Howard Wright Limited, who do a lot of thinking about you.
“It has been a complete pleasure working with Catalyst. Britta visited our business several times to really understand us and has been personally involved in every interaction since. Catalyst has provided excellent solutions which balance our requirements for international intellectual property protection with our financial capacity as an SME. We have no hesitation in recommending Catalyst to companies or individuals seeking high quality intellectual property expertise with a personal service.”